Fusion AWD vs. Accord and Camry FWD. How could this possibly be competitive or comparative?

How can Ford really do a comparison, taking an all-wheel drive car and putting it against 2 front wheel drive cars? I'm in Illinois and can say I've never even seen an AWD Fusion on the street. How about taking the FWD V6 Fusion and doing the same comparison with the FWD V6 Accord and Camry? I can't see that ever happening because you'd have to first add vehicle stability and traction control at a cost to the consumer to the Fusion and Camry. Accord is the only car with this being standard. Why, if this is a big safety feature, wouldn't it be standard and not an option?